Front-End Web Developer

  • Escalade Inc
  • Evansville, Indiana
  • Full Time
Shopify Front-End Developer

Reporting to: President - Sports Group

Status: Exempt

Job Purpose: For nearly a century, Escalade Sports has been a leader in the sports and outdoor recreation industries, building world-class brands that bring families and communities together through play. Because our digital storefronts play a critical role in the consumer journey, we are looking for a dynamic, forward-thinking Shopify Web Developer to elevate our digital presence and drive the technical evolution of our brand portfolio.

In this role, you will bring our brands to life across a diverse commerce ecosystem, including:

Escaladesports.com

Goalrilla.com and goalsetter.com

Swingsets.com and ravesports.com

Onixpickleball.com and stigaus.com

Essential Duties/Responsibilities

Develop, customize, and maintain responsive, mobile-first Shopify storefronts across 9 brand sites.

Update brand sites to Shopify 2.0 Theme's

Write custom Liquid templates, sections, and blocks. Implement modern JavaScript/CSS animations and interactive elements to elevate digital brand experience

Build, test, and deploy front-end features, landing pages, and A/B test variations designed to improve user engagement and conversion rates

Optimize web assets and audit front-end code to ensure maximum page-load speeds, excellent Core Web Vitals, and strong SEO, GEO and AEO foundations

Lead innovation by staying ahead of UI/UX trends and proactively recommending improvements to our tech stack and processes

Works closely with internal IT Team and external partners to ensure functionality

Works closely with Brand and Creative Teams to enhance customer experience

Qualifications & Requirements

3+ years of professional front-end web development experience, with a proven track record of building and customizing Shopify storefronts

Experience in HTML5, CSS3/SAAS, and modern JavaScript (ES6+)

Strong proficiency in Liquid and schema architecture

Familiarity with GitHub and Shopify CLI for proper deployment

Solid understanding of responsive web design practices and mobile-first development paradigms

Familiarity with performance optimization, accessibility standards (WCAG/ADA), and cross-browser compatibility

Experience with GA4 and GTM.

A keen eye for design aesthetics, excellent attention to detail, strong communication skills, and the ability to meet deadlines in a fast-paced environment

A strong portfolio demonstrating live Shopify web pages, interactive front-end components, and responsive layout implementations

Physical Demands

Sitting, talking and listening at least 2/3 of the time

Lifting up to 25 pounds

Stooping and kneeling

Fine motor coordination

Working Conditions

Office environment

Occasional domestic travel required

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee; other duties may be assigned.
Job ID: 523182213
Originally Posted on: 6/1/2026

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