Kforce has a client seeking an eCommerce Technical Lead in Fort Lauderdale, FL with strong expertise in Marketing Technology to spearhead the development, architecture, and data infrastructure of our digital commerce platform.
Summary:In this role, you will lead our engineering team while serving as the primary architect for our data collection systems. The ideal candidate will combine deep web development capabilities with expert-level knowledge of Adobe Analytics, Adobe Launch (Tags), and Google Analytics to ensure a high-performing storefront backed by robust, compliant, and accurate tracking data.
Responsibilities:
- Architecture & Development: Architect scalable features, write clean code, and oversee frontend/backend performance optimizations for the core eCommerce platform
- MarTech & Tag Management: Design, deploy, and maintain data collection strategies within Adobe Launch (AEP Tags); Program custom extensions, data elements, and rule structures to trigger tag events
- Analytics Implementation: Own end-to-end telemetry execution for Adobe Analytics and Google Analytics (GA4) via a centralized, scalable event-driven Data Layer
- System Integration: Oversee secure API and webhook connections between the storefront and core systems (ERPs, CRMs, OMS, and payment gateways) alongside downstream customer data platforms (CDP/AEP)
- Technical Leadership & QA: Conduct code reviews, mentor engineers, and use specialized debugging tools to validate web analytics tracking accuracy; Enforce strict data privacy standards (GDPR/CCPA) and cookie consent frameworkseCommerce Core:
- 5+ years of dedicated development experience on enterprise commerce platforms (e.g., Shopify Plus, Adobe Commerce/Magento, Salesforce Commerce Cloud, or Headless architectures)
- Proficient in modern programming languages (e.g., JavaScript/TypeScript, React, Node.js, PHP, or Liquid/Ruby)
Analytics & Tagging Expertise:
- Direct hands-on experience configuring Adobe Launch (AEP Data Collection Web SDK and Edge Network)
- Advanced proficiency writing custom JavaScript within tag management systems to parse and validate complex data payloads
- Expert-level understanding of both Adobe Analytics (SDR design, custom eVars, props, and success events) and Google Analytics 4 (custom dimensions, parameters, and recommended event structures)
Leadership Traits:
- Agile/Scrum sprint planning experience
- Exceptional ability to translate complex data and technical requirements to business stakeholders